In Wikipedia, we find the following definition of the term geolocation: refers to the positioning that the location of a spatial object (represented by point, vector, area, volume) is defined in a coordinate system and datum determined. Location of a space in a coordinate system object. Which can be mounted on the Internet. Have the coordinate system in the form of maps. So, you just have to insert the information into the system so that everyone can see it. And take everyone in the literal sense.
Well, a company can geolocalizarse in a certain place to make this information public and accessible. Increased visibility, of course. But not only that potential customers are accustomed to look at on the Internet map. If you’re not on the map, you don’t exist. Or, worse still, generates the following thinking: how is that this company is not on the map?. A step beyond. Traditionally, the advanced system administrators were those who included this information.
But, if we have a map in visible Internet for everyone, it makes no sense that everybody has vetoed its possibility of inclusion of geo points. Thus, emerging collaborative maps in which people, in a simple way, carries out locations and equally visible annotations for all. Here begins the mother of the Lamb; tools exist, now we only need to examine your potential depending on the chosen topic. Let’s take examples: A public administration offers users a map so that they insert their photos on specific points of the city. A partnership puts a collaborative map for insertion of black spots on roads. A group of students launched a collaborative map to insert bars recommended in a city. Now, what such Eastern theme?: an association launches a map on which insert urban alerts. Citizens, collaboratively, indicate what things do not work in a particular municipality. It has no discussion: citizens have things to say and tools to do so. Now, are we prepared to receive your opinion? It is unstoppable. The tools are. Attitude, increasingly (by devotion or obligation).